The Cleaning Industry Is Booming—Here’s How to Get In
If you've ever asked yourself, "How do I start a cleaning business?" you're not alone. With low startup costs, flexible hours, and consistent demand, cleaning is one of the easiest industries to break into—especially if you're self-motivated and ready to build something of your own.
At The CoBuilders, we work with independent cleaners and professionals across the country who are doing just that—turning simple cleaning skills into steady income and thriving small businesses. Whether you want a solo side hustle or have your sights set on growing a team, this guide is for you.
Step 1: Decide What Kind of Cleaning Services You’ll Offer
Before you register your business or buy supplies, it’s important to define what kind of cleaning business you want to run.
Some options include:
- Residential Cleaning (homes, apartments, condos)
- Commercial/Office Cleaning
- Move-in/Move-out Services
- Post-construction Cleaning
- Airbnb or Rental Turnovers
- Specialty Services (eco-cleaning, carpets, windows, etc.)
💡 Tip: Most new business owners start with general house cleaning and expand services over time.
Step 2: Set Up Your Business Legally
To keep things legit and professional, you'll want to do a few basic legal tasks:
- Choose a business name
- Register your business (as a sole proprietor or LLC)
- Check licensing requirements in your state or city
- Get insurance—especially general liability insurance for client protection
- Consider bonding if you plan to work with commercial clients
Don’t worry—this process is usually straightforward and inexpensive for cleaning businesses.
Step 3: Buy the Right Supplies
Start with high-quality, affordable tools. You don’t need to over-invest, but you do need reliable equipment that gets the job done.
Basic Cleaning Kit:
- Microfiber cloths
- Mops, brooms, and vacuum
- Disinfectants and all-purpose cleaners
- Glass cleaner and bathroom scrub
- Caddy or organizer
- Gloves, masks, and protective gear
Going green? Stock eco-friendly, non-toxic products for clients with kids, pets, or allergies.
Step 4: Set Your Prices
This is one of the biggest challenges for new cleaners: How much should I charge?
Here’s a general pricing range to start with:
💡 Always account for time, travel, supplies, and local rates. Start fair—but don’t undersell your value.
Step 5: Get Your First Clients
This is where the real hustle starts—but also where momentum builds fast. Most cleaning businesses grow by word-of-mouth, so happy customers are your biggest marketing tool.
Ways to find clients:
- Ask friends and family for referrals
- Post in local Facebook and community groups
- Join Nextdoor or Thumbtack
- Create a Google Business Profile
- Offer a limited-time discount or referral bonus
- Print flyers or cards to leave at real estate offices or apartment buildings
Step 6: Stay Organized & Deliver Consistently
Even if you’re just cleaning one or two homes per week, treat it like a business:
- Track your appointments
- Communicate clearly with clients
- Show up on time
- Clean thoroughly and with pride
- Ask for reviews after each job
Clients who trust you will hire you again—and tell their neighbors.
Bonus: Partner with The CoBuilders to Accelerate Your Growth
One of the fastest ways to grow your cleaning business? Team up with a platform that connects you to real customers—without spending all your time marketing or negotiating.
When you join The CoBuilders, you get:
- Access to one-time and long-term jobs
- The freedom to work as an independent contractor
- A trusted brand name behind your business
- Ongoing support to help you grow
- A platform that handles scheduling and payments
It's like the Uber of cleaning—only better. You stay your own boss, and we connect you with opportunities to grow faster.
👉 Apply to work with The CoBuilders and let your cleaning business thrive.
Final Thoughts: Build Your Business, One Job at a Time
If you’re asking, “How do I start a cleaning business?” the answer is simple: Start small, stay consistent, and surround yourself with the right tools and people.
With the right mindset—and the support of a trusted platform like The CoBuilders—you can turn a few cleaning gigs into a full-time income and a business you’re proud of.
Frequently Asked Questions About Starting a Cleaning Business
1. How do I start a cleaning business from home?
To start a cleaning business from home, choose the cleaning services you want to offer, select and register your business name, check local licensing requirements, obtain appropriate insurance, purchase essential cleaning supplies, set your prices, and begin marketing your services. You can start small with residential cleaning and expand as your customer base grows.
2. What licenses and insurance do I need to start a cleaning business?
The licenses and permits required for a cleaning business depend on your state, city, and the type of services you provide. Many cleaning businesses also obtain general liability insurance to help protect against covered claims involving property damage or injuries. Check with your local and state authorities to confirm the requirements that apply to your business.
3. How much should I charge for cleaning services?
Cleaning service prices depend on factors such as the type and size of the property, cleaning requirements, labor time, location, supplies, and local market rates. You can charge an hourly rate or create flat-rate service packages. When setting prices, account for your labor, travel, supplies, business expenses, and desired profit margin.
4. How can I get clients for my new cleaning business?
You can get your first cleaning clients through referrals, local Facebook and community groups, Nextdoor, Thumbtack, Google Business Profile, flyers, social media, and partnerships with real estate agents or property managers. Providing consistent service and requesting reviews from satisfied customers can help build credibility and generate repeat and referral business.
5. Can The CoBuilders help me grow my cleaning business?
Yes. The CoBuilders provides a platform for cleaning professionals looking to build and grow their businesses. Depending on eligibility and available opportunities, members can access one-time and long-term cleaning jobs, independent contractor opportunities, business support, and tools that help with scheduling and payments. Cleaning professionals can apply to join The CoBuilders and explore available opportunities.
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"Your satisfaction is our top priority. We don't just clean spaces; we create environments where you can thrive."
Michael Nelson
Founder & CEO, TheCoBuilders


